Adwanted Awards 2025 — InnovationAccelerated by Bpifrance9,500+ marketing professionals trained
Marketing research & consulting, innovation and Artificial Intelligence to secure strategic decisions
We combine 25 years of market intelligence with a proprietary AI platform, IQVentis, to push the boundaries of time-to-market and expand strategic exploration capacity. We accelerate and secure marketing and innovation decisions.
Latest news
Generative AI and co-creation
Generative AI provides valuable help in optimizing co-creation approaches. Marc Papanicola and Sandra Chéritat-Bretagne share their R&D work leading to proprietary modules.
French people's favorite entrepreneurs
New Forbes - Insightquest - Norstat edition. This year, the Top 20 sees a woman reach the podium.
Forbes France Luxury Awards
Winter 2023-2024 edition. Exclusive survey with Norstat, podiums in 7 categories.
Favorite entrepreneurs 2023
The Top 20 confirms the rise of entrepreneurial profiles.
Challenges in the luxury sector
Sandra Chéritat-Bretagne discusses the balance between creativity and listening to targets.
2022 Presidential: second round
Exclusive Forbes study on the Macron-Le Pen face-off.
2022 candidates marketing portraits
Projective portraits associated with major brands.
2021 Luxury Awards
Favorite brands in 7 luxury categories.
Favorite entrepreneurs 2021
60% of respondents have a positive image of entrepreneurs.
Favorite business leaders
First-ever survey measuring favorite business leaders.
Favorite luxury brands
Three French brands on the podium showing European brand supremacy.
French women's favorite brands
During lockdown, Samsung tops the ranking.
French men's favorite brands
Automotive with Mercedes, Porsche, Ferrari dominates the Top 20.
Agile marketing and its results
Marc Papanicola shares his vision on agility.
Insight as a silo-breaking tool
Sandra Bretagne and Marc Papanicola discuss Insightquest and Insightacademy.
